My Business Philosophy
Not that I'm any Donald Trump...yet.

First and foremost, I'm keeping in the forefront (or trying to) that I'm building my practice to be of service. I was feeling frustrated by the whole affair, and my general level of overwork between Day Job and Shiatsu Practice and Oh Yeah, There's a Wedding to Plan. I stopped enjoying any of it, and a nagging voice in the back of my noggin told me to give up on the shiatsu practice, it's all child's-play nonsense anyway, and even if it weren't, I'm not cut out for it. In a fair amount of existential despair, I consulted the venerable I Ching, which, eerily astute as always, chided me for operating from my ego rather than in accordance with the greater good and my higher self.

Between the sagacious I Ching and a most refreshing tai chi class yesterday--during the meditation, my teacher actually said, "Let the qi restore your trust in this form of healing"*--I restored my focus and had a fantastic shiatsu practice day. Two people arrived for my new, free!, Sunday morning meditation/qi gong group. The loved it and said they would come back next week with more people. It felt great to be of service, and all the extra qi I gathered with the exercises strengthened my afternoon shiatsu session, which my regular client said was the best I'd given her. I rejoiced (as Biblical a word as that is, it's entirely fitting).

Right after be of service, and tied into it, is point 2 of my business philosophy: If I like something, other people will, too. It seems some companies get neurotic about market testing, worrying what "the consumer" wants. Instead, I assume that other people will like and want what I like and want. I wish that a practitioner would give me a half-hour "tune-up" treatment for about $30, as I'm relatively healthy, quite busy, and a pinch strapped for cash. So, I'm offering that service. I'd love a free Sunday morning meditation, and so I'm offering one. I'd like a tee shirt with my logo printed on it, so when I get one made, I'll get many more to sell.

Point 3: Don't be a dumbass. I plan eventually to own whatever building I'm practicing in. I plan to ensure that I have several sources of income, not just giving shiatsu. I plan to have a business savings account with plenty of money in it.


*This is not the first instance of her being calmly, casually, mind-blowingly intuitive.